Animated GIF
A graphic in the GIF file format that creates the effect of animation by rotating through a series of
static images. Animated banners are made up of a series of frames. An individual display time is set
for each frame, measured in fractions of a second.
A loop is a complete cycle through all of the images in an animated sequence. An animated GIF can be
set to loop once, infinitely, or somewhere in between. Some publishers have limits restricting the
number of times an advertiser's banner is allowed to loop.
GIF is the most common format for animated banners and buttons. Animated GIFs are relatively easy to
work with and widely supported by Web browsers.
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Static Banner
Static banner ads are the opposite. They tend to be just a single image or slogan and a subtle call to
action or line of text. These are mainly used on business web sites and often blend in well with the
color scheme or surrounding environment of the site.
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Flash Banner
Flash is a multimedia file format (.swf) invented by MacromediaŽ. Flash enables smooth animation. In
general flash banner will look more attractive. Animation is possible using 'animated GIFs', but
these have a jerky feel to it.
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We do all sizes and types